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1. Preamble
In the present scenario of competitive banking,
excellence in customer service is the most important tool for
sustained business growth. Customer complaints are part of the
business life of any corporate entity. This is more so for banks
because banks are service organizations. As a service organization,
customer service and customer satisfaction should be the prime
concern of any bank. The bank believes that providing prompt and
efficient service is essential not only to attract new customers,
but also to retain existing ones & customer dissatisfaction would
spoil bank's name and image.
This policy document aims at minimizing instances
of customer complaints and grievances through proper service
delivery and review mechanism and to ensure prompt redressal of
customer complaints and grievances. The review mechanism envisages
identifying shortcoming in product features and service delivery.
Our bank's policy on grievance redressal set out
below is based upon the under noted basic principles.
a) Customers be treated fairly at all times.
b) Complaints raised by customers are dealt with
courtesy and without any loss of time.
c) Customers are fully informed of avenues
available for registering their complaints/grievances within the
organization and their rights to alternative remedy, if they are not
fully satisfied with the response of the bank to their complaints.
d) Bank would treat all complaints efficiently
and fairly as they can damage the bank's reputation and business if
not handled properly.
e) The bank employees must work in good faith and
without prejudice to the interests of the customer.
f) Awareness of staff members in respect of the
need to minimize customer grievances for securing the long term
goals of the Bank/Institution should be ensured.
g) The Bank would not discriminate on the basis
of age, race, gender, marital Status, religion or disability.
In order to make our bank's redressal mechanism
more meaningful and effective, a structured system needs to be built
up towards such end. Such system should ensure that the redressal
sought is just and fair and is within the ambit of the frame-work of
rules and regulation that the bank operates in. This policy document
would be made available at all branches and all the employees of the
Bank would be made aware about the complaint handling process.
The basic idea behind this policy is to deal with
complaints quickly & sympathetically with things that usually go
wrong which could mainly be as follows :
i) correcting mistakes promptly and canceling any
bank charges that the bank had applied by mistake
ii) handling customer complaints promptly,
iii) letting the customer know to take his
complaint forward in case he is not satisfied with the primary
response from the bank and
iv) providing suitable alternative avenues to
alleviate problems arising out of technological failures
1.1 From a study of the pattern of the
complaints received by us, the customer complaints usually arises on
account of the following factors;
a) The attitudinal aspects in dealing with
customers
b) Inadequacy of the functions/arrangements made
available to the customers or gaps in standards of services expected
and actual services rendered.
The customer is entitled to register his
complaint whenever he is not satisfied with the services provided by
the Bank. He can submit his complaint in writing, orally or over
telephone. If any customer's complaint is not resolved within the
given time or if he is not satisfied with the solution provided by
the Bank, he can approach Banking Ombudsman with his complaint or
other legal avenues available for getting his grievances redressed.
2. Internal Machinery to handle Customer
complaints/grievances
A customer can lodge a complaint in writing to a
branch, Regional Office or Head Office under this policy. Complaints
can also be lodged with the Help Line number of the Bank over
telephone.
a) When a complaint is received in writing, we
will send an acknowledgement of the complaint within three days from
the date of receipt of complaint. If the complaint is made over
telephone at Bank's designated Help Line number, the customer will
be provided with a complaint reference number by the Help Line Desk.
b) Complaints received through Central/State
Government, Ministries, Government Departments, Reserve Bank of
India, Members of Parliament and Legislative Councils will be
recorded separately and all-out efforts will be made to resolve
these complaints within a time period of 30 days from the receipt of
such complaints.
2.1 Time Frame
a) Complaints need to be seen in the right
perspective because they indirectly reveal weak spots in the working
of the bank. Complaints received will be analyzed from all possible
angles. Specific time schedule set up for handling complaints will
be adhered to towards disposing of such complaints at all levels
including branches, Regional Office and Head Office. Branch Managers
will arrange to resolve the complaints within specific time frames,
as decided by the bank.
b) If a complaint received at the branch level is
not resolved within 15 days from the date of receipt of complaint,
the branch will escalate the complaint to the next higher authority,
i.e. Regional Office. Regional Offices will endeavor to resolve the
matter within next 15 days (i.e. total 30 days from the date of
receipt of complaint), failing which the matter should be reported
to the Head Office level for necessary guidance and action.
We will endeavor to redress all complaints within
a period of 6 weeks from the date of receipt of the complaints.
c) In case a complaint cannot be resolved within
the above-mentioned time frame, the customer will be informed about
the reasons as to why more time is needed to redress the complaint.
If the customer is not satisfied with the Bank's response, he may
approach Banking Ombudsman appointed by Reserve Bank of India under
The Banking Ombudsman Scheme, 2006. A copy of The Banking Ombudsman
Scheme, 2006 is displayed on Bank's website.
d) Communication of bank's stand on any issue to
the customer is of vital importance. Even complaints which require
more time for examination of issues involved will invariably be
acknowledged promptly. Regional Offices will send action taken
report on complaints received, to the Head Office at the end of
every month on the basis of information received by them from the
branches.
2.2 Standing Committee on Customer Service
The Standing Committee on Customer Service would
be chaired by the Executive Director of the Bank. Besides two to
three senior Executives of the Bank, the Committee would also have
two to three eminent non-executives drawn from the public as
members. The Committee would have the following functions:
a) Evaluate feed-back on quality of customer
service received from various quarters. The committee would also
review comments/feed-back on customer service and implementation of
commitments in the Code of Bank's Commitments to Customers received
from BCSBI.
b) The Committee would be responsible to ensure
that all regulatory instructions regarding customer service are
followed by the bank. Towards this, the committee would obtain
necessary feed-back from the respective functional heads.
c) The committee would consider unresolved
complaints/grievances referred to it by functional heads responsible
for redressal and offer their advice.
d) The committee would submit report on its
performance to the customer service committee of the board at
quarterly intervals.
e) The Committee would also review the cases of
non-compliance with the provisions of the code, including the
complaints which are not redressed within the time-frame of 45 days
stipulated in this policy.
2.3 Customer Service Committee of the Board
a) The Customer Service Committee of the Board
would be responsible for review of policies in regard to improving
customer services, the annual survey of depositor satisfaction and
the tri-annual audit of such services. The Committee would also
examine issues having a bearing on the quality of customer service
rendered by the bank.
b) This Committee would also review the
functioning of the Standing Committee on Customer Service.
c) The Customer Service Committee of the Board
would be responsible for reviewing and providing guidance in respect
of customer service to the customers, both as a depositor as well as
a borrower.
2.4 Nodal Officer and other designated
officials to handle complaints and grievances
We shall appoint a Nodal Officer of the rank of
General Manager (or its equivalent) who will be responsible for the
implementation of customer service and complaint handling for the
entire bank. We shall also appoint Customer Relation Officer (Nodal
Officer) at Regional Offices to handle complaint grievances in
respect of branches falling under their control. Nodal officers at
Regional Offices will also act as Customer Relation Officers and
will handle the complaints of the branches falling under their
control.
3. Mandatory display requirements
We shall arrange to display information on the
following aspects;
a) Appropriate arrangement for receiving
complaints and suggestions.
b) The name, address and contact number of Nodal
Officer(s).
c) Contact details of Banking Ombudsman of the
area.
d) The customers will have following specific
rights under this policy.
i) To receive an acknowledgement of their
complaint within three days/to receive a complaint reference number
when the complaint is being made over telephone.
ii) Customer's complaint would be resolved within
a period of six weeks from the date of receipt of the complaint. In
case resolution of complaint needs more time, we shall inform the
reasons to the customer why more time is needed to resolve the
complaint.
These provisions would be prominently displayed
in all branches/ office premises.
4. Resolution of Grievance
The Branch Manager is responsible for the
resolution of complaints/grievances in respect of customer's service
by the branch. He would be responsible for ensuring closure of all
complaints received at the branches. It would be his foremost duty
to ensure that the complaint gets resolved completely to the
customer's satisfaction. If the customer is not satisfied, then he
should be provided with alternate avenues to escalate the complaint.
If the branch manager feels that it is not possible at his level to
solve the problem, he will refer the case to concerned Regional
Office for guidance. If the Regional Office also finds that they are
not able to solve the problem such cases will be referred to the
Nodal Officer, Head Office forthwith.
5. Interaction with customers
The bank recognizes the fact that the customer's
expectation/ requirement/ grievances can be better
fulfilled/redressed through personal interaction with customers by
bank's staff. We shall arrange structured customer meets, even once
in a month, which would send a message to the customers that the
bank cares for them and values their feed back/suggestions for
improvement in customer service. Many of the complaints arise on
account of lack of awareness among customers about bank services and
such interactions would help the customers appreciate banking
services better. The feed back from customers would be valuable
input for revising its product and services to meet customer
requirements/needs.
6. Sensitizing operating staff on handling
complaints
Staff would be properly trained for handling
complaints. The bank is dealing with people and hence difference of
opinion and areas of friction can arise. With an open mind and a
smile on the face the bank's staff should be able to win the
customer's confidence. It would be the responsibility of the Nodal
Officers to ensure that internal machinery for handling
complaints/grievances operates smoothly and efficiently at all
levels. They should give feed back on training needs of staff at
various levels to the HR Deptt. of the bank.
7. Maintenance of Customer's Day every month
at all level of the Bank.
A particular date and period of time, at least
once a month would be kept aside at the level of the Branch Manager,
Regional Manager and Senior executives at Head Office for
interaction with the customers. This would provide enough room for
the customers to ventilate their problems which would take care of
many minor complaints against the bank at the grass root level.
8. Maintenance of Complaint Box/Register
All offices & branches of the Bank would maintain
a complaint box/Register where customers can drop their complaints.
The complaint box would be placed in a suitable position where it
would be easily visible and identifiable. |